If you feel your moisturizer is no longer doing its job, or your skin looks a bit "grey" and tired when you wake up, you are not alone. After the age of 35, the skin's needs change drastically. Cell renewal slows down, and we need ingredients that actually make a difference beneath the surface.
Two of the most discussed ingredients in the skincare world right now are Niacinamide and 24K Gold. But what do they actually do for you?
Niacinamide: The "Invisible" Hero
Niacinamide (Vitamin B3) is perhaps the most versatile ingredient we have. In skincare enthusiast forums, it's often called the "all-in-one ingredient" because it:
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Minimizes pores: It helps the skin regulate oil production and makes pores less visible.
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Strengthens the skin barrier: This is critical for mature skin that easily becomes dry or irritated.
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Evens out skin tone: It's fantastic for hyperpigmentation and redness.
Why 24K Gold?
Gold in skincare isn't just luxury. Gold particles have been shown to have anti-inflammatory properties and help reflect light, giving the skin an immediate "glow" – perfect for days when the skin looks a bit dull.
How to use the serum in your routine?
A common mistake many people make is using too much product or applying it in the wrong order. A serum is thinner than a cream, and should therefore always be applied after cleansing, but before your moisturizer.
Pro-tip for best results: If you use our Microlift or LED mask, the AvelineCare 24K Niacinamide Serum is the perfect partner. The serum provides the skin with the moisture it needs for the tools to glide more easily, while the ingredients are "channeled" deeper into the skin.
Is it suitable for sensitive skin?
Yes! Niacinamide is known for its soothing properties. While strong acids or retinol can irritate, this serum works with your skin to build it up, not break it down.